Process Cycle
Traditional Linear Model
Circular Economy Model
Coffee Grounds Transformation
Watch how yesterday's coffee becomes tomorrow's essentials
From Waste to Wonder
Used coffee grounds contain powerful nutrients and compounds that become valuable ingredients in eco-friendly products.
Body Scrub
Natural exfoliation with caffeine boost for glowing skin
Fertilizer
Nutrient-rich soil enhancer for healthy plant growth
Pest Repellent
Natural deterrent against garden pests and insects
Impact Calculator
Every 1000kg of coffee grounds diverted saves 850kg CO2 emissions
Circular Champions
Leading brands closing the loop
Furniture Buy-Back
Reselling used furniture saves 15M pieces annually
Parley Ocean Plastic
Turning ocean waste into performance products
Worn Wear Program
Repair, resell, and recycle outdoor gear
Collective Impact
Together, these leaders prove circular economy scales
of consumers choose circular brands
Real-Time Impact
Track your circular economy contribution
Weekly Progress
Join the Circular Revolution
Transform your coffee ritual into environmental impact. Every cup counts.
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